Sara Stramel, MA, Director of Marketing
Professional Development Associates, LLC
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Ms. Stramel graduated from Bradley University with a degree in marketing before attending the University of Iowa where she earned a masters degree in athletic administration and sports management.
Upon relocating to Indianapolis, Ms. Stramel took the position of National Events Director for the Indiana Sports Corporation. In this capacity, Ms. Stramel developed event bids, assisted with sponsor solicitation and fulfillment, and handled all event-related operations for ISC’s national level events.
Ms. Stramel then assumed a position with the United Way of Central Indiana as the events manager. She managed UWCI’s annual meeting, golf outings, and created and saw through the development of a $100,000+ fundraiser for United Way; United on Broadway.
Following her time with United Way, Ms. Stramel served as assistant manager and bank officer for The National Bank of Indianapolis.
In her role with PDA, Sara oversees association meeting management, sponsorship development and fulfillment, as well as development and execution of continuing education symposia for professionals. Sara also handles marketing-related functions including brand advisement and fulfillment, electronic newsletter development, and website maintenance.
Ms. Stramel is the principal and owner of Liz Group, LLC; an independent marketing consulting firm specializing in events, marketing, and sponsorship.
Ms. Stramel’s civic involvement includes serving as treasurer and marketing director for Adoptions of Indiana.
In her free time, Ms. Stramel enjoys golf, spending time with family, and travel.